Delaware Business Blog

How to use Web Analytics to obtain meaningful metrics about your website

By admin March 12, 2009 Business, Delaware, Ecommerce & Technology, Education & Courses, Opportunity & Resources No Comments

So your business has a website, that’s great.

  • Who visits it?
  • How long do they stay once they’ve found it?
  • What do they do when they are there?
  • Do you have a shopping cart?
  • If someone puts something in the cart, do they buy it?
  • How long does it sit there until they do?

    • Site statistics give you raw numbers, but Web analytics crunch those numbers into meaningful metrics you can actually use. Find out how free Web Analytics can collect data on individual customers so you can bring them future offers that will interest them.

    Attend this month’s “Chamber U” session and you will leave with a basic understanding of what Web Analytics can do to help you focus your business, identify a market niche, and make more money with less effort!

    Class details are below:

    What: How Good is Your Website? … Really
    Instructor: Dr. Charles Poplos, Delaware Technical and Community College
    When: Tuesday, March 24 2009 from 8:00 to 10:00 a.m.
    Where: New Castle County Chamber of Commerce
    Cost: $25 for Chamber Members, $30 Non-members

    Register online today.

    About Chamber U:

    The Chamber U program the newest part of the business education programs offered by at the New Castle County Chamber of Commerce. The goal of the program is to present a learning opportunity for entrepreneurs, business owners and managers utilizing the resources and expertise from Delaware’s colleges and universities to provide practical knowledge and tools for running their businesses more successfully. Chamber U has monthly editions and the duration of a single class is 2 hours.

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