Delaware Business Blog

Develop Your Personal Brand – a Wilmington Women in Business February Event

Wilmington Women in Business (WWB) wants to help you create your “Personal Brand” to stay competitive in the new economy. President and Marketect of “The Right Idea”, Jayla Boire, will talk about what it means to not be generic, but to “be your brand” in 2011! Please attend this lively and engaging seminar to find out what it takes to be “CEO of U.” The Event will take place at the University and Whist Club in Wilmington on Thursday February 17, 2011. If you would like to know more or register for this event, visit www.wwb.org.

This seminar is for any woman who wants to ensure they will shine in this new, and sometimes challenging, economy. Everything seems to compete for our attention as women, but what helps you stand out and be heard in the din? Your personal brand.

Participants will learn how to:

• Define their brand
• To be engaging in a group or interview setting
• Create a compelling brand story

The event will begin at 5:30 p.m. with registration and networking. At 6:00 p.m. the event will kick off with dinner and the presenter.

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